In the first part of this series, we answered some basic foundational questions on how to actually get booked to speak, as well as the basic marketing tools needed (website, video and testimonials). And now we are ready to answer the next biggest question… What Are The Events And Conferences My People Go To? When you’re first getting started, you could focus on marketing to existing conferences. Why? Because they already have booked speakers in the past. You don’t have to con

You can use an old-fashioned paper and pen to make and set your goals, but what’s the fun in that? Today there are so many wonderful online tools and software that can help make goal setting fun and easy. When something is fun and easy, you’re more likely to stick to it long enough to actually achieve the success you desire. 1. Goal-Buddy – Using this cloud-based software you can name, set, and manage your goals easily. It leads you step-by-step through questions for what you

There is a lot more to achieving any goal than just having the goal, but it is the first step. You may wonder how some people seem so great at achieving their goals while other people aren’t so good at it. Part of the reason why some people fail is that they do not have a specific goal, one that is clear and focused. In addition, they do not have a schedule of action to actually work toward achieving the goal. In order to meet any goal, start doing these five things today. 1.

There’s a pretty neat strategy called foreshadowing that you can use in your email marketing to improve open rates. You may have seen this used on news programs and talk shows. Right before the commercial break, the hosts announces what’s coming up next. The idea is that you’re intrigued enough to sit through the commercial to see the next segment. Another good example of foreshadowing is when magazines show images and headlines or short bullets of what’s coming in next month

Wouldn’t it be nice if there was a number or a schedule you could follow? While it would be great if there was research that suggested that mailing exactly every 5 days gets you the best results every time, there is no such thing. And there’s a very good reason for it. Every market, every niche, every audience and every person is different. While you’ll never make everyone on your list happy, there is a lot you can do to make just about any email frequency work. Let’s lay the

You’re spending a lot of time each week crafting emails to your subscribers, but none of that will do you any good if you don’t have a decent delivery rate. If those emails land in your potential customers’ spam folders, you don’t have much of a chance of making a sale or building a relationship with them. Here are three tips that will help insure that your emails make it to your subscribers’ inboxes. Use A Reputable Auto Responder Service Using a reputable auto responder ser

Everyone has conscious or subconscious ideas that can become limiting beliefs that stop us from achieving our goals if we let them. Sometimes these beliefs are instilled in us in childhood and sometimes we create them ourselves. An example of a limiting belief that can get in your way of success is how you see yourself with money. If you believe you will always struggle and always be poor, chances are you’ll set yourself up for failure. Your limiting belief that you’re poor a

In part 4 of our 5 part series about Time Management Techniques Really Worth Using, we’ll be reviewing the use of “tickler” files. In the first 3 posts, we talked about ( Punctuality), ( Goals) and, ( Lists). In this post, we will discuss “Tickler files” which are a special type of list that can help you with managing time. Before we talk about using them, it is best to define what they are. A Tickler file is a collection of labeled and dated folders organized so that ti

(This is part 3 of our 5 part series on Time Management Techniques. In our first two posts we talked about Punctuality and Goals.) In this post we will talk about Technique #3, Making Lists. In order to help you work toward your goals ,it helps to create a list. The more details you can put down on paper or enter into your phone or computer, the easier you can remember what you need to work on. Here are 3 basic lists that everyone should consider implementing. A schedule –

(In the first technique of our series on Time Management, we talked about the importance of Practicing Punctuality) In Technique #2, we’ll be exploring how to Fight to Focus everything you do (or choose not to do) in your business, toward your goals. Because of technology, we get tons of messages sent to us daily, many of them promising more success, more money, more of everything. Distractions and *“Shiny Object Syndrome” often get in the way of these goals. We make a long-t