With Thanksgiving right around the corner, I wanted to share with you 20 quotes that really help put into perspective the power and importance of being thankful more of the time and not just on one particular day out of the year.

1. “Gratitude Thank you neon signcan transform common days into thanksgivings, turn routine jobs into joy and change ordinary opportunities into blessings.” — William Arthur Ward
2. “Be thankful for what you have; you’ll end up having more. If you concentrate on what you don’t have, you will never, ever have enough.” — Oprah Winfrey
3. “If a fellow isn’t thankful for what he’s got, he isn’t likely to be thankful for what he’s going to get.” — Frank A. Clark
4. “Let gratitude be the pillow upon which you kneel to say your nightly prayer. And let faith be the bridge you build to overcome evil and welcome good.” — Maya Angelou
5. “Cultivate the habit of being grateful for every good thing that comes to you, and to give thanks continuously. And because all things have contributed to your advancement, you should include all things in your gratitude.” — Ralph Waldo Emerson
6. “Gratitude is not only the greatest of virtues, but the parent of all others.” — Marcus Tullius Cicero
7. “The unthankful heart discovers no mercies; but the thankful heart will find, in every hour, some heavenly blessings.” — Henry Ward Beecher
8. “We must find time to stop and thank the people who make a difference in our lives.” — John F. Kennedy
9. “Thank you is the best prayer that anyone could say. I say that one a lot. Thank you expresses extreme gratitude, humility, understanding.” — Alice Walker
10. “None is more impoverished than the one who has no gratitude. Gratitude is a currency that we can mint for ourselves, and spend without fear of bankruptcy.” — Fred De Witt Van Amburgh
11. “Gratitude always comes into play; research shows that people are happier if they are grateful for the positive things in their lives, rather than worrying about what might be missing.” — Dan Buettner
12. “The roots of all goodness lie in the soil of appreciation for goodness.” — Dalai Lama
13. “When I started counting my blessings, my whole life turned around.” — Willie Nelson
14. “Appreciation can change a day, even change a life. Your willingness to put it into words is all that is necessary.” — Margaret Cousins
15. “If you are really thankful, what do you do? You share.” — W. Clement Stone
16. “There are only two ways to live your life. One is as though nothing is a miracle. The other is as though everything is a miracle.” — Albert Einstein
17. “Look at everything as though you were seeing it for the first or the last time, then your time on earth will be filled with glory.” — Betty Smith
18. “When you give and carry out acts of kindness, it’s as though something inside your body responds and says, ‘Yes, this is how I ought to feel.” — Rabbi Harold Kushner
19. “Not what we say about our blessings, but how we use them, is the true measure of our thanksgiving.” — W.T. Purkiser
20. “All across America, we gather this week with the people we love to give thanks to God for the blessings in our lives.” —     President George W. Bush

Gratitude is one of the most powerful emotions that you can practice in your everyday life.

( This article was taken from Entrepreneur Magazine ( click here to view the original article)

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 conversion funnelFor a business owner with a solid funnel in place, it’s easy to take a look at the number of subscribers at each level of the funnel and predict pretty accurately what the sales are going to be from day to day or week to week.  (To find out what a funnel is, here is a link to the previous post).

If you’ve got a funnel in place, though, and your numbers aren’t looking great, chances are you have a leak somewhere. Your funnel has a hole (or two or three) where subscribers are falling through. There are four common causes for funnel leaks, and once you spot them, they’re pretty easy to fix.

Not enough traffic. The very heart of your sales funnel is the traffic you bring in. Without visitors to your blog or opt-in pages, you’ll have no subscribers. Without subscribers, you’ll have no (or very few) sales. Without sales, you’ll have no business. Yet this is where a lot of people struggle. How can you get more eyes on your content and more subscribers into your funnel?  

     How to fix it: Traffic generation is an entire industry of its own, but here are some tips: 1) Use good SEO to encourage search engines to rank your content well. 2) Be present and active in the places where your ideal reader hangs out, whether that’s on social media, in niche forums, or at live events. 3) Use paid ads to drive targeted traffic to highly relevant pages. 4) Recruit JV partners and affiliates to promote your offers. 5) Buy solo ads in related email newsletters.

No follow-up. This is a leaky funnel mistake that a lot of new entrepreneurs make. They spend a lot of time and energy setting up a great squeeze page and driving traffic to it, then they deliver the goods to their subscribers, and then…nothing. No follow-up emails. No offers to buy more. No related services or products. Nothing.

     How to fix it: Before you spend time building that opt-in page or offer, be sure you have a back-end to promote, or those subscribers you so carefully collected will end up costing you money instead of earning it back.

No call-to-action. This happens most typically at the top of the funnel. Your blog posts, social media content, podcasts, YouTube videos—everything you offer for free—must have some kind of call-to-action, or it’s all just wasted energy. Your call-to-action can be as simple as “Subscribe to my YouTube channel” or “Follow me on Facebook for more tips,” but it must be clearly stated.

     How to fix it: Every time you write a blog post or an email, as yourself, “What do I want my readers to do when they’re done reading/listening/watching this?” That becomes your call to action.

No product offers. When you’re just starting out, this can be a problem. You know you need to be building a mailing list, but with nothing to offer them, what’s the point? The truth is, there are lots of ways to make money in your funnel even if you don’t have a product to sell.

     How to fix it: Promote affiliate offers. No matter what industry you’re in, there are a variety of tools and products your readers need. Find those tools, sign up for the affiliate programs, and recommend them to your readers. Not only will your readers thank you for pointing them in the right direction, but you’ll earn a little cash, too.

Got a leaky funnel? With a few tweaks and some attention paid to your follow-up sequences, chances are you can fix those holes and increase your profits in no time.

 

by Christine Myers

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